WordPress Payment Processors vs. WordPress Payment Gateways: What’s the Difference?
NEW: PayPal Smart Payment Buttons™
Tired of scrolling? Download a PDF version for easier offline reading and sharing with coworkers. A link to download the PDF will arrive in your inbox shortly. Ecommerce transactions involve a series of steps that eventually lead to a completed checkout. Because customers can drop off at any stage for a number of reasons, you want to create the most seamless experience possible in order to encourage the customer to convert. As such, if your payment process is too difficult or limiting, the customer might still abandon their cart at this point. Among the top reasons why a customer abandons their shopping cart is because of concerns regarding payment security. There are three parties involved when processing online payments: the merchant, the customer, and the technology. Previously, there was a need to select both a payment processor also known as a merchant account and a payment gateway. A payment processor is an intermediary who is responsible for processing transactions in bulk.
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It generates dynamic buttons using shortcodes that enable PayPal checkout on your WordPress site. Your customers will be able to pay for your products using PayPal or Credit Card. This plugin makes it easy for you to set up your online e-commerce store.
PayPal is a popular payment gateway that will give your potential customers the access to pay money using it. Definitely, it will increase the chances of getting more sales. With any of these 5 WordPress PayPal Plugins you will be able to easily add this feature to your website with full ease. There are hundreds of plugins out there that will provide you comprehensive eCommerce solutions, but these plugins are not the best fit for a small business owner. When you want to sell only a couple of products, have just a small-time operation, or just want to maintain a simple site structure you can stick to a simplified solution for your process. If you want to avoid the complexity, then hyper-focused WordPress PayPal plugins would be best for you. The best thing about these amazing WordPress plugins is the fact that they are free to use and extremely easy to install. Accepting payments is probably the biggest problem every e-Commerce business face, especially when starting things up.